Content killing your brand? DigitalMark

Is your content hurting your brand?

It has never been easier to produce online content and while this can provide countless benefits to an organisation, it must also be asked, what risks does this present to a brand and its customer story?


Why should I use video marketing?

Video marketing is perhaps the most valuable engagement resource at an organisation’s disposal today.

Video can be utilised to tell your story, increase awareness, sell the benefits of your cause and increase engagement with your audience.


What is video marketing?

Video marketing is a contemporary form of online marketing where video content is used to promote either product and service offerings, or a particular cause or belief.


Video marketing, it just feels right

Robert McKee, one of the most influential screenwriters of our time famously said ‘storytelling is the most powerful way to put ideas into the world today’. This statement could not be more pertinent in today’s digital world. Storytelling through video establishes a connection with the hearts and minds of viewers.